What Rowling Has Wrought…

FastCompany has posted a summary of just how lucrative the phenomenon generated by J.K. Rowling’s Harry Potter creation has become since the publication of the first book in 1998.

What started out as a children’s book series has morphed into spinoffs – like the final movie version, due out July 16th, of the final book in the series – that have generated not millions, but billions of dollars.

Found via Shelf Awareness


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